Salesforce Marketing Cloud Administrator Exam Questions 2021
We at skillcertpro providing you with 112+ curated Salesforce Marketing Cloud Administrator Exam Questions 2021 for you to successfully prepare and clear the exam on the first attempt.
- The Salesforce Certified Marketing Cloud Administrator should have knowledge of the features available to end users and the configuration options available in Marketing Cloud. Candidates should also be able to respond to common business requirements and perform administrative functions within Marketing Cloud in accordance with digital marketing best practices.
It is recommended to have the below knowledge when attempting the Salesforce Marketing Cloud Administrator Exam Questions Exam Questions 2021
- Knowledge of governance and compliance with reference to digital marketing
- Identify security best practices for data management, users, and permissions
- Implementation of account configuration including business unit structure, permissions, and security
- Management of subscriber data
- Evaluate data quality
- Configure Marketing Cloud products (builders, studios)
- Troubleshoot account configuration and user request
- Account (Super Messages, Users, Activities) monitoring (auditing, reporting, notifications)
- Knowledge of Marketing Cloud extension products and features (Datorama, Interaction Studio, Audience Builder, etc.)
- Knowledge of Marketing Cloud integration offerings (FTP, API, MC Connect)
The Salesforce Marketing Cloud Administrator Certification exam measures a candidate’s knowledge and skills related to the following objectives. A candidate should have hands-on experience administering for Marketing Cloud and associated tools and demonstrate the knowledge and expertise in each of the areas below.
- Digital Marketing Proficiency: 13%
- Subscriber Data Management: 18%
- Setup: 38%
- Channel Management: 16%
- Maintenance: 15%
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Checkout Salesforce trailhead website for overview on this certification : https://trailhead.salesforce.com/credentials/marketingcloudadministrator
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